Exercising freedom and control in the supermarket from an overweight perspective
Publikation: Bidrag til bog/antologi/rapport › Bidrag til rapport › Forskning
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Exercising freedom and control in the supermarket from an overweight perspective. / Nielsen, Annemette.
Lifestyles and social change: essays in economic sociology. red. / Terhi-Anna Wilska; Leena Haanpää. Turku : The Turku School of Economics and Business Administration, 2005. s. 79-95 (Series Discussion and Working Papers; Nr. 11).Publikation: Bidrag til bog/antologi/rapport › Bidrag til rapport › Forskning
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TY - GEN
T1 - Exercising freedom and control in the supermarket from an overweight perspective
AU - Nielsen, Annemette
PY - 2005
Y1 - 2005
N2 - The conusmption of goods plays a central role in modern identity formation. As consumers, we are told we are free to decide how we look, what we eat, where we shop, what kind of individuals we want to be etc. However, the identity we hold on to or strive for continuously poses demands on our choices. We cannot consume anything if we want to be or become someone! Thus consumption of goods may be described as an arena, where freedom of choice is enacted alongside self-control over what and how to consume. This paper provides examples of how self-control and freedom is exercised in the context of food shopping among young people who want to loose weight. The data is created through participatory observation. The findings are discussed in relation to results from other studies of identity formation.
AB - The conusmption of goods plays a central role in modern identity formation. As consumers, we are told we are free to decide how we look, what we eat, where we shop, what kind of individuals we want to be etc. However, the identity we hold on to or strive for continuously poses demands on our choices. We cannot consume anything if we want to be or become someone! Thus consumption of goods may be described as an arena, where freedom of choice is enacted alongside self-control over what and how to consume. This paper provides examples of how self-control and freedom is exercised in the context of food shopping among young people who want to loose weight. The data is created through participatory observation. The findings are discussed in relation to results from other studies of identity formation.
KW - Former LIFE faculty
KW - identitet; kontrol; forbrug; fødevarer
KW - Identity; control; consumption; food
M3 - Report chapter
T3 - Series Discussion and Working Papers
SP - 79
EP - 95
BT - Lifestyles and social change
A2 - Wilska, Terhi-Anna
A2 - Haanpää, Leena
PB - The Turku School of Economics and Business Administration
CY - Turku
ER -
ID: 8007730